OLIPOP is the leading brand in the digestive health category. We partnered with their leadership and retail teams to provide strategic thought and design support for both internal and external brand communications. In addition to assisting with the refinement of their brand standards, we helped OLIPOP launch of several new flavors into their beverage portfolio. Finally we worked with their internal operations team to update their previous website to include automated promotions and design updates.
As OLIPOP continues to expand their product pipeline, we were able to assist in the launch of several new flavors. We deployed a series of social media posts and target digital ads to help promote their new Classic Grape flavor. We developed the promotional material and deployed a series of social media posts and target digital ads to help promote their new Classic Grape flavor. Since our engagement with OLIPOP, they have expanded their national reach across multiple retailers to include Target, Walmart, and Whole Foods.
