Project
Details
We worked with Marriott’s internal design team to develop the revised visual expression with a set of on-property collateral pieces. Designed to reflect the brand’s values (passionate, forward, engaging), these pieces build on the foundation laid with Courtyard’s brand and marketing team. In an effort to further express the updated Courtyard brand, we developed a portfolio of collateral pieces that outline and promote Courtyard’s in-house meeting planning services.
While the entire portfolio of collateral pieces needed to be templated for ease of use. The large catering menu required specific considerations when designing the templates. For example, we needed to account for food items with long, short, and medium descriptions.