Project
Details
In our collaboration with VIDA Fitness, our team worked closely with their marketing department, focusing on two key areas: creative design and event marketing. Our objective was to propel the brand’s aesthetic and promotional strategies forward while maintaining a strong connection to its foundational design elements.
Each new event campaign presented an opportunity to stretch the boundaries of creativity. We respected the core identity that VIDA was built on, ensuring that every campaign was unmistakably “VIDA,” while continuously pushing for innovation. We incorporated fresh elements into the brand’s design language, creating a delicate balance between tradition and evolution.
